The main purpose of this book is to be used for the higher education of undergraduates in Business Administration and Management and other similar degree courses who have an interest in subjects related to Management and Strategy, and who are studying...
Como complemento casi imprescindible de los libros "La Dirección Estratégica de la Empresa. Teoría y Aplicaciones" y "Fundamentos de Dirección Estratégica de la Empresa", surge esta sexta edición...
Focusing on innovation management, the authors explore the role of knowledge stocks or intellectual capital blocks such as human, social, technological, organizational and regional capitals, on technological innovation process typologies and firm performa...
The capability to create and apply new knowledge is one of the main sources of sustained competitive advantage, yet there are few empirical studies of this. This book develops an improved and extended theoretical model about knowledge creation and transfe...
The capability to create and apply new knowledge is one of the main sources of sustained competitive advantage, yet there are few empirical studies of this. This book develops an improved and extended theoretical model about knowledge creation and transfe...
The links between a firm's competitiveness and the natural environment have been studied since the mid 90's. This volume explores, both theoretically and empirically, the relationships between environmental product innovation, green image and firm...